Experiential tourism is an outgrowth of a global movement toward experiential learning, where people create meaning through direct experience. Experiential tourism is also tied to the evolution of mass customization and the experience economy.  For the tourist, the experience includes, among other aspects, the people one meets, the places they visit, the accommodations where they stay, activities participated in and the memories created.  Experiential tourism encourages visitors to participate and promotes activities that draw people into communities, cultures, and the outdoors.

To grow experiential tourism we can :

1. Place infrastructure and landscapes are to be improved, such as building more toilets and rest areas, information centers with telephone/internet services, ATM machines, post offices, roads, direction signs as well as boards telling the history of the communities or products, parking areas with shuttle vehicles (may be carts or bicycles) from the parking areas to tourism sites.

Infrastructure in India

2. Products and services are to be diversified and elevated standards such as demonstrating producing process, folk cultural performance, delivery services, massage and much more.

Indian Cultural Dance

3. People human resources are to be developed such as increasing skills in working, language, product design, work safety, providing services, administration in finance, marketing, environment.

Financial Market in India

4. Planning and management, systematic planning, clear targets and indicators, integrated implementation among governmental, nongovernmental and local authorities should be developed.

Systematic Construction Plan of Mumbai

5. Presentation legends of villages and products are to be presented, displaying product designs and packaging, in an atmosphere of traditional ways of life.

Traditional Indian Handicrafts

6. Promotion marketing such as public relations on tourism sites, promotion to attract tourists to purchase more through travel agents or tourists themselves or even through advertisement.
Experiential tourism is an amorphous term that is difficult to define. Experiential tourism shows rather than describes; it allows the tourist to be an active participant in the experience. It involves activities such as birding and other wildlife viewing, hiking, camping, learning about the Indian history of region, and nature photography, just to name few- Nature tourism, resource-based tourism, adventure tourism, heritage tourism, and Eco tourism.

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While talking in broader sense, the following areas should be given importance for the growth of experiential tourism in India:

1. Heritage in India
2. Cultural activities in India
3. Festivals in India
4. Traditional art of India
5. Literature in India
6. Culinary in India
7. Wildlife of India

Growth in the Experiential Tourism in India

Above 7 areas are the most important in which tourist want to learn in India. If Indian government can widen up and can provide information to tourist or we can say if these areas will able to promote with better facilities than the growth of experiential tourism in India could be easily possible.
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